Jennifer Jacquet is an assistant professor in the Department of Environmental Studies at NYU and affiliated faculty in the Center for Data Science and the Stern School of Business. She is an environmental social scientist interested in large-scale cooperation dilemmas, especially overfishing, wildlife trafficking, and climate change. She is the author of "Is Shame necessary?" (Pantheon, 2015) - about the evolution, function, and future of the use of social disapproval. She formerly wrote the guilty planet blog at Scientific American, and contributes to Edge.org.
Could there be a more obvious choice? "Staying in was cold, going out was colder. It was uncharacteristically cold, apparently. This is how Romans cope with the cold: every year everyone declares 'it never gets this cold' and in this way, even though it gets this cold every year, enough rhetorical heat is generated to get through the unseasonably seasonable cold. You are better off in a seriously cold place like England."